Who gave the 4 C’s of marketing and how these correspond to different 4 P’s of marketing mix elaborate? – Page 2

Who gave the 4 C’s of marketing and how these correspond to different 4 P’s of marketing mix elaborate? – Page 2 – Enpatika

How the 4Cs marketing approach is different to the 4Ps marketing approach?

31 March 2022 Enpatika.com Genel

The 4 P’s focus on a seller-oriented marketing strategy, which can be extremely effective for sales. However, the 4 C’s offer a more consumer-based perspective on the marketing strategy .9 Nis 2019