Do you need an app to use geofencing?

An app – very important to note that geofences for 99,9% of the use cases cannot be used without an app . There are some minor exceptions, but most likely, if you are reading this blog post, you will need an application – whether your own or through a partner – that can be utilized for this purpose.

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What is a geofencing platform?

Geofencing advertising, sometimes referred to as geofencing marketing, is the application of a virtual boundary around a location , in which certain rules are applied when a mobile device enters or leaves. The size of a geofence can be modified, but most often the shape is a standard radius.

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