Geofencing is a location-based service in which an app or other software uses GPS, RFID, Wi-Fi or cellular data to trigger a pre-programmed action when a mobile device or RFID tag enters or exits a virtual boundary set up around a geographical location , known as a geofence.
Read moreWhat is geofencing on my Mercedes?
With Geofencing, you can define a specific geographic area where your vehicle is free to move . As soon as your vehicle leaves or enters the selected area, you will be informed. So, you can ensure your Mercedes only travels where you want it to.
Read moreWhat is geofencing in transportation?
What is a geo-fence? A geo-fence is an invisible perimeter set around a specific geographic location . Using Global Positioning System (GPS) or Radio Frequency Identification (RFID) technology, companies can track and monitor what they need within this virtual boundary.
Read moreWhat is geofencing in simple words?
Geofencing is a location-based service in which an app or other software uses GPS, RFID, Wi-Fi or cellular data to trigger a pre-programmed action when a mobile device or RFID tag enters or exits a virtual boundary set up around a geographical location, known as a geofence.
Read moreWhat is geofence on my phone?
Geofencing combines awareness of the user’s current location with awareness of the user’s proximity to locations that may be of interest . To mark a location of interest, you specify its latitude and longitude. To adjust the proximity for the location, you add a radius.
Read moreWhich is an example of geofencing marketing?
Navigation app Waze is another simplistic example of geofencing. The company works with numerous leading brands, including Shell, McDonald’s, Adidas and AT&T to literally put them on the map using geofencing. Waze Ads’ service slogan says it all: “Location marketing, with context.”18 Ara 2018
Read moreHow does Starbucks use geofencing?
Starbucks. Starbucks uses geofencing to advertise its drinks to prospective customers . They typically send push notifications when people walk by a Starbucks shop or around the area within the geofenced region. Starbucks even sends personalized app notifications too.
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