In short, multi-platform marketing creates several touch points between the brand and consumers, optimizing engagement along the way . It allows you to meet your audience(s) where they “live” online and tap into the communication channels and social media platforms that facilitate that conversation most effectively.
Read moreWhat is multi-platform content?
Multi-platform television (also known as multiplatform entertainment and transmedia storytelling) is “a mode of storytelling that plays itself out across multiple entertainment channels “. Each medium that the story unfolds across makes a distinctive contribution.
Read moreWhat is a multi-platform strategy?
In short, multi-platform marketing creates several touch points between the brand and consumers, optimizing engagement along the way . It allows you to meet your audience(s) where they “live” online and tap into the communication channels and social media platforms that facilitate that conversation most effectively.
Read moreWhat does multi-platform compatibility mean?
interoperability or platform-independence; the ability for devices or software applications to work with more than one hardware platform or operating system . Broad compatibility with various systems is critical to having a large market for a product (reaching your entire user audience).
Read moreWhat is the difference between cross-platform and hybrid apps?
In the case of cross-platform and hybrid apps, the same codebase is used to develop for all platforms (iOS and Android), whereas native apps demand a separate codebase for iOS and Android . This is why native app development tends to be more expensive than cross-platform and hybrid app development.
Read moreWhat is multiple platform support?
Two or more operating environments, which typically include the CPU family and operating system . For example, if versions of a program run on Windows and the Mac, the software is said to support multiple platforms. That application is also known as a “cross platform” application.
Read moreWhat is platform programming?
1. A software platform that encompasses all the necessary components, application programming interfaces and libraries required by programmers and developers to author, compile, debug and execute language-specific applications .
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