What is the strategy of MasterClass?

MasterClass’ one goal is to sell their membership subscription. To do so, they don’t spend time writing blog posts that target random high-volume keywords. Every single blog post on MasterClass’ website forms a part of their top-of-funnel strategy—a strategy built on intent-based marketing .

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Is Udemy worthless?

Let’s take a look at if Udemy is worthwhile. If you want to learn a pastime, Udemy is unquestionably the perfect platform for you, and from a value for money standpoint, it is a resounding YES . It is also an excellent choice for personal and professional growth (e.g. get solid Excel knowledge).

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