How does MasterClass advertise?

MasterClass’ one goal is to sell their membership subscription. To do so, they don’t spend time writing blog posts that target random high-volume keywords. Every single blog post on MasterClass’ website forms a part of their top-of-funnel strategy—a strategy built on intent-based marketing .

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Does MasterClass pay monthly?

MasterClass works only with subscription plans that are billed annually . Its subscription plans start with the Individual membership costing $15 a month that is billed annually for $180. If you want to upgrade slightly, you can choose either the Duo or the Family plan which offer a few more advanced features.

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How much money is MasterClass worth?

The $180 per year price point may seem steep at first, but the cost can easily be diluted by making the most of your subscription and watching more courses related to your areas of interest. If you aren’t an avid learner or are looking for more technical-based video courses, MasterClass might not be worth it for you.

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