What is the benefit of Google Trends?

Google Trends is an analytics tool provided by Google for free that enables the search and comparison of trends . Google Trends Search is a powerful tool that many businesses, marketers, researchers, and many others can utilize to discover the ins and outs of trends that matters to them for every unique situation.

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Can you manipulate Google Trends?

You can modify the width and height and provide up to 5 keywords (comma separated) to quickly chart up and compare various search trends . What about related searches? The URI is still the same but some of the parameters change to retrieve a list of related queries to your original keyword.

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What are the limitations of Google Trends?

Among these limitations, the most obvious one is that all of the search data available through Google Trends™ is anonymised and reflects those with internet access , potentially excluding vulnerable groups (e.g. elderly) or regions where internet uptake could be low (e.g. some parts of low- and middle-income countries).

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