How do I use Google geofencing?

You can geofence on search, display, and YouTube campaigns in Google Ads. You’ll then want to break your location down specifically into the following schema: country > state > city > DMA > metro > zip code > radius . Once this is complete, establish your options within the campaign.

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Can you geofence on Google Maps?

Geofencing through Google Maps ads also allows you to identify where, exactly, a business’ ads will appear . Companies can then track which customers enter their business and make a purchase as a result of viewing their ad. Again, this is another smart way to allocate what may be a limited marketing budget.

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