Creating a new geofence on the map is a simple process:
Read moreHow much does geo tracking cost?
Pricing typically ranges between $3.50-$15 CPM for mobile and desktop campaigns , and between $20-$50 CPM for Connected TV campaigns. The pricing range of CPMs varies depending on a number of factors such as the volume of impressions purchased or the types of targeting tactics used.
Read moreWhat is a geofencing platform?
Geofencing advertising, sometimes referred to as geofencing marketing, is the application of a virtual boundary around a location , in which certain rules are applied when a mobile device enters or leaves. The size of a geofence can be modified, but most often the shape is a standard radius.
Read moreWhat technology is used for geofencing?
What is Geofencing Technology, Exactly? Ge·o·fence (noun): A virtual geographic boundary, defined by GPS or RFID technology , that enables software to trigger a response when a mobile device enters or leaves a particular area.
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