Fast-moving consumer goods (FMCG) are affordable products which include foods and beverages, clothing, household items and personal care products . Large corporations such as Nestlé, Procter & Gamble (P&G) and Unilever, which manufacture a broad portfolio of products, are considered as major role players in this trade.
Read moreWhat are the characteristics of fast moving consumer goods?
Fast moving consumer goods have a high inventory turnover and are contrasted with specialty items which have lower sales and higher carrying charges. Many retailers carry only FMCGs; particularly hypermarkets, big box stores and warehouse club stores.
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