What is UX and why is it important?

To put it simply, UX is important because it tries to fulfill the user’s needs . It aims to provide positive experiences that keep users loyal to the product or brand. Additionally, a meaningful user experience allows you to define customer journeys on your website that are most conducive to business success.

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What is UX Research example?

UX Research Cheat Sheet Top UX Research MethodsExplore• Competitive analysis • Design review • Persona building • Task analysis • Journey mapping • Prototype feedback & testing (clickable or paper prototypes) • Write user stories • Card sortingUX Research Cheat Sheet – Nielsen Norman Group www.nngroup.com › articles › ux-research-cheat-sheet

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