coca-cola company problems and solutions

The spokesperson said the closures are part of Coca-Cola’s “asset right” strategy to ensure it has the proper level of resources as it transforms its beverage portfolio to meet changing consumer and customer needs .

Although Coca-Cola’s market researchers knew enough about branding to understand that consumers would go with their brand preference if the taste tests weren’t blind, they failed to make the connection that these brand preferences would still exist once the product was launched .

The classic Coca-Cola contains, as we see, a huge amount of sucrose . Too high-dose, sugar can have harmful effects on health and cause of Diabetes, ‘obesity and tooth decays. When it ingests a large amount of sucrose, the blood glucose level increases in the blood. The pancreas will secrete a hormone called “insulin”.