Value Proposition Nike offers four primary value propositions: accessibility, innovation, customization, and brand/status . The company creates accessibility by offering a wide variety of options. It has acquired numerous footwear and apparel firms since its founding, including Converse and Hurley International.
What is Nike’s value proposition?
Value Proposition Nike offers four primary value propositions: accessibility, innovation, customization, and brand/status . The company creates accessibility by offering a wide variety of options. It has acquired numerous footwear and apparel firms since its founding, including Converse and Hurley International.