B2B refers to a “business-to-business” company that provides services or products to other businesses. B2C refers to a “business-to-consumer” company that sells directly to individual consumers.
Is my business B2B or B2C?
B2B refers to a “business-to-business” company that provides services or products to other businesses. B2C refers to a “business-to-consumer” company that sells directly to individual consumers.